‘Stop Racism’ | An Interstitial
A hand-drawn animated interstitial on racism.
OverviewTasked with creating a short interstitial on the topic of 'Stop Racism,' the goal was to subvert the gravity of the subject matter to make it more approachable. A tactile, hand-drawn aesthetic lures the viewer into a false sense of security as two distinct blue and green bunnies navigate a delicate game of Jenga. This constructed innocence is deliberately fractured when the tower collapses to reveal the stark command "Stop Racism" in mixed-media typography. The resulting narrative subversion re-contextualizes the playful opening to highlight the sudden, jarring intrusion of prejudice based on color.
Role
Direction, Art Direction, Design, Illustrate, Ink, Animation, Composite
Software used
Photoshop, After Effects
